01
Agents and scripts in your accounts
Built and running in your Google and Meta accounts, your site and your AI tools. Yours to keep, not a login to our software.
02 / Own · Bring it in house
Stop rentingyour marketing.
Most founders rent their marketing: an agency for ads, another for SEO, someone for CRO, someone for creative. The bills never end, and many grow every time you scale. We build the same system inside your own accounts, train the people who will run it, and hand it over. Support after the handoff is there if you want it.
Who it's for
For founders paying agency prices who want to own the work instead.
Best fit: founders spending on ads or agencies today, from first launch to twenty years in.
01What's included
02
Training for your people
Working sessions on your own accounts until the people running it are confident doing it without us.
03
A runbook
Every recurring task written down: what to check, how often, what good looks like and what to do when it is not.
04
Optional support
Check-ins and help after the handoff, for as long as you want them. Or none at all.
02How it works
01
Map what you pay for
We list everything your agencies and freelancers do today and what each piece costs you.
02
Build it in your accounts
The agents, scripts, reports and dashboards are built where they will live: in your accounts.
03
Run it together
We run it alongside your people so they learn on live accounts, not a sandbox.
04
Hand it over
Your team takes the wheel with the runbook. Your agency contracts can end on your schedule.
05
Support, if you want it
Ongoing check-ins and help are optional, and you can stop them whenever you like.
+Proof
One founder
took it back.
Brought in house
A founder-led company spending $50K a month on ads
4
agency bills,
replaced by one
system they own.
- +Paid ads management
- +SEO
- +Conversion rate optimization (CRO)
- +Creative production
What renting it would have cost
Paid ads management
10% of $50K monthly spend
$5,000/mo
SEO agency
Monthly retainer
$5,000/mo
CRO
Conversion rate optimization
Not counted
Creative production
Video, images and landing pages
$5,000 to $10,000/mo
Total, before CRO
$15,000 to $20,000+/mo
$180,000 to $240,000+ a year
Rented, those bills never end, and the ads fee grows with every dollar of spend. Owned, the system stays in their accounts whatever they spend.
03Questions
Do we need a technical person on staff?+
It depends on what we build and who will run it. We assess that on the first call and design the handoff around the people you already have.
What can we bring in house?+
Paid ads management, SEO and AI search, conversion rate optimization (CRO), creative production, and the reporting that ties them together. Most founders start with whatever their largest agency bill pays for.
What happens to our current agency?+
Nothing changes until your team is running the new system with confidence. You decide when each contract ends.
How is Own different from Equip?+
Own replaces an agency: we build the system and hand it to you. Equip is for founders who already have a marketing team and want that team to work faster with our tools.
04Other ways to work with us
01 · We run it
Run
We run your paid ads, AI search, landing pages and ad creative. Agents do the daily work. A senior operator makes the calls.
See Run →03 · Your team, our tools
Equip
Your team gets the agents and workflows we run every week, installed in your own accounts, and the training to use them.
See Equip →04 · Coming soon
Cadence
Cadence watches your ad accounts and acts only inside limits you set. Everything else comes to you as a flag. Every action is logged.
See Cadence →Email to inquire
Tell us where you are.
Send a short note about your business and what you spend on marketing today. We reply within one business day.
Inquire about Own →